Why choose Rookie Driver®? One of the most important components to increased teen driver safety is identifying new drivers. When other drivers recognize there is a novice behind the wheel, they know to be more cautious and forgiving.

As adults, we’ve all experienced moments of irrational and impatient horn honking at “that scatterbrain in front of us” who on closer inspection turns out to be a neighborhood kid.   Rookie Driver® products serve as a reminder for experienced drivers to extend courtesy, respect, and patience to Rookie Drivers everywhere.

Rookie Driver® is a ‘branded’ symbol that is instantly recognized by other drivers and immediately identifies teen drivers operating during their first year of licensing…..their rookie driving season.   If you expect your teen driver to accept the use of a new driver alert product, then give them a positive choice they can feel good about.   Unlike ‘Student Driver’ or ‘New Driver’, teens positively embrace Rookie Driver® as they associate it with their favorite rookie sports athletes….the BEST newcomers on the scene.

Rookie Driver® products clearly differentiate between Driver’s Ed students, accompanied by trainers in dual-brake vehicles, and those individuals who are provisionally licensed accompanied by their parents, or driving independently under state-specific Graduated Provisional Licensing requirements for new drivers.   Regardless of where your student is in the licensing process, Rookie Driver® products provide logo recognition in all 50 states.

“We have 3 sons and when our second son, Austin, received his driver’s permit we felt we needed to create a way to inform other drivers that a “new driver” was at the wheel and Rookie Driver® products were developed.

We have found that by displaying Rookie Driver® products on our car, other drivers are more courteous, cautious and forgiving when teens are at the wheel.“

~ Corinne Fortenbacher